Welcome to the Zedd-Sational world of Zedd, the electronic music maestro who's been winning hearts (and earbuds) across the US! This comprehensive report does more than just scratch the surface of his influencer reach; it dives deeper into the melodies of demographic data and consumer segments that dance around his brand. Spoiler alert: It’s a toe-tapping read!
When it comes to Zedd's reach, various customer segments make up the vibrant tapestry of his audience. Here's the top ten list of enthusiastic fans who are feeling the Zedd vibe:
| Segment Name | Description | Percentage of Customers | Indexed Against US Population | Overall Rank |
|---|---|---|---|---|
| I05 - #Solos | Heavily Hispanic, urban singles making low incomes. | 2.61% | 154.0 | 1 |
| F02 - #HallmarkHotrodders | Working-class Hispanic and Black households with low-priced homes and lots of kids. | 1.93% | 140.0 | 2 |
| E01 - #MetroFamilia | Diverse, Hispanic-influenced consumers stretching their earnings near major cities. | 2.22% | 129.0 | 3 |
| C05 - #Bootstrappers | Upper-middle income families near cities, working management roles in service, blue-collar, and admin jobs. | 2.58% | 121.0 | 4 |
| E04 - #VivaLaVogue | Fashionable blue-collar Hispanic families in affordable urban neighborhoods. | 1.67% | 191.0 | 5 |
| H03 - #RaisingTheBar | Primarily young, well-educated renters raising the waterline in diverse, mixed-income areas. | 2.68% | 111.0 | 6 |
| P06 - #BedazzledDesperados | Low-income Hispanic households in lively social areas who, despite low earnings, take fashion seriously. | 1.56% | 192.0 | 7 |
| E03 - #Familias | Large Hispanic families working service and blue-collar jobs in dense urban areas. | 1.48% | 201.0 | 8 |
| P05 - #ReggaetonRoads | Afro-Latino renters in near-suburbs working blue-collar and service jobs making meager earnings. | 1.48% | 155.0 | 9 |
| Q03 - #UrbanDetermined | Young, predominantly African American singles renting low price neighborhoods surrounding city centers. | 1.6% | 120.0 | 10 |
As we can see, Zedd’s fan base is a multifaceted group, predominantly comprised of Hispanic and Black households living in urban settings. Talk about a melting pot of musical tastes!
With an influencer as electrifying as Zedd, marketers have an immense opportunity to create engaging campaigns that resonate with his diverse audience. The top brands and segments that show a high affinity for Zedd include:
These brands stand as a golden opportunity for partnership, as they have the potential to set pulses racing within Zedd's audience! From mobile services to fast-food favorites, there’s a wide array of industries ready to boogie with Zedd.
In the quieter corners of this report, we uncover the demographic details of Zedd's fans. The age distribution reveals that a significant portion of his audience falls in the age ranges of:
Zedd has the young, vibrant crowd on his side! His audience is predominantly urbanized, with 98.58% living in urban areas, giving the influencer an edge when targeting city-based marketing and events.
When it comes to family structures, 38.58% are singles, and 20.9% are married with kids, indicating a balanced blend of young singles and families who might enjoy Zedd's energetic music during family gatherings or late-night jam sessions.
The educational background of Zedd's listeners shows an interesting slice of society. A significant portion, 20.44%, has less than a high school diploma. But don’t let that fool you—in the realm of music, knowledge isn't always measured by formal education!
This report illustrates that Zedd isn't just an electronic music artist; he’s a cultural phenomenon with an audience as diverse as his discography. So, if you're a brand looking to harmonize with Zedd's reach, or even Zedd himself aiming to know more about his audience, consider diving into this fantastic report. Don't miss the musical bus—license the full report now, and let’s create some chart-topping collaborations!
In the world of marketing, tuning into the right audience is as crucial as finding the perfect beat for a track, and with Zedd's demographic details at your fingertips, you can make notes that resonate.
