When it comes to college football, few names resonate like Lane Kiffin. As head coach of the Ole Miss Rebels, Kiffin has made waves not only on the field but also off it, establishing himself as a formidable influencer. This report dives deep into his reach, engagement, and the unique demographics of his followers. You might think you know Lane, but brace yourself – this report reveals the yards left to cover. So grab a snack, and let’s kick off!
We've segmented Kiffin's audience into distinct demographic groups, each with their own flavor and flair. Check out the top-ranked segments:
Families and couples with a taste for blue-collar work and a love for tractors lead the charge with an impressive 4.5% of Kiffin’s audience. With an indexed reach of 206 against the US population average, these folks know a thing or two about hard work and the joys of country living. They’re focused on family, faith, and football – a trifecta of values!
Next up, we have lower-income couples and single parents at the intersection of worship and sports. This segment, representing 3.73% of the audience, boasts a staggering index of 278. These are fans who feel the call of community and the thrill of the game, creating a beautiful blend of culture and camaraderie.
Middle-aged and older rural couples living life in the slow lane (and a few backroads) round out the top three, holding 3.3% of Kiffin's fanbase. They can often be found seated at the Cracker Barrel, discussing the latest game over a plate of biscuits and gravy.
Other notable segments include families focused on faith and young couples who enjoy a weekend barbecue. Kiffin’s reach extends to a variety of groups, ensuring diverse representation in his following.
Lane Kiffin’s influence doesn’t just stretch across the football field; it spreads across demographics too! Here’s a look at who’s tuning in:
Among Kiffin's audience, 22.97% are married with kids – clearly, these are families cheering for their favorite coach, creating future fans around the dinner table!
The majority of followers work in blue-collar jobs, comprising 24.73% of the demographic. There’s a strong work ethic woven into this fanbase that supports Kiffin as he pushes boundaries on the field.
The data reveals key brands that resonate with Kiffin’s fanbase. Want to know where the cash is flowing? Check these out!
With a weighted index of 425, it's clear that this financial institution is creating some major waves among Kiffin’s followers. They’re not just chest bumping at touchdowns; they’re banking on stability!
With an index of 318, it seems fans love their groceries as much they love their college football!
As a brand associated with outdoors and hunting, they're giving a "quack-tastic" performance with an index of 244. Talk about a home run, or should we say, foul ball!
Engagement with brands is essential to understanding how Kiffin's influence can translate into valuable partnerships and collaborations. Imagine a wholesome blend of corn, camo, and college football bringing brands the attention they crave!
Lane Kiffin's powerful reach is truly impressive. He’s not just another coach in the game; he’s a unique presence transcending traditional fandom norms. The blend of family, faith, and football creates an unparalleled community that values authentic engagement over mere influence.
For brands seeking to tap into this passionate audience, licensed access to the full report can illuminate unparalleled marketing opportunities. What are you waiting for? Don’t fumble the chance to score big – license the full report now!
Want to take your business or influence strategy to the next level? Let Lane Kiffin’s playbook guide your next move!