Keith Boykin

Keith Boykin is a journalist, author, and former White House aide known for his commentary on racial and LGBTQ+ issues. He appears regularly on CNN and MSNBC.

Keith Boykin: Influencing with Flair Across the USA

Meet Keith Boykin

Keith Boykin isn't just another face in the influencer crowd; he’s a media personality, author, and activist who has made quite a name for himself in social commentary and LGBTQ+ rights. With a strong presence on social media, Keith engages audiences on a myriad of topics reflective of today's society. His passion for social justice and equality resonates with young individuals who are seeking authentic voices to inspire and ignite change—much like trying to get the last slice of pizza at a party. Everyone wants it, but only the most motivated get to take a bite!

The Reach of Keith Boykin

Boykin's influence isn't limited to just tweets and Instagram posts; his authority extends into consumer behaviors across various demographics. Let’s take a slice of the data and see who’s tuning in to his signals and where marketing opportunities abound!

Consumer Segments: Keith's Audience Breakdown

Keith Boykin has captivated audiences ranging from urbanistas to family-oriented folks, impacting unique consumer segments across America. Here's a look at the top segments:

  • #Urbanists – Young, affluent renters dwelling in trendy gentrified neighborhoods make up 3.56% of consumers but index a whopping 267% compared to the US population. They believe in living in the now – think avocado toast and artisanal coffee!
  • #UrbanFashion – Upper-middle-class African Americans in major urban areas are 2.49% of his audience. They care about style as much as substance, indexing 301% against the population.
  • #HighRisers – High-income, highly-educated professionals living in densely populated areas stand tall as 2.68% of Boykin's reach, with their index at 263%. If you need a great suit for a job interview, these are your people!
  • #BigCityProgressives – Diverse renters, making their mark in arts and service jobs, also make up 2.69% of his audience with a 256% index.
  • #Soul&Spirit – Renters in predominantly Black neighborhoods represent 2.04% of the consumer base, indexing at 265%. Community means everything in these circles; it’s all about shared experiences!

Keith really knows how to strike a chord with the urban and progressive crowd, which opens plenty of doors for businesses looking to peddle their products to a style-savvy and socially conscious demographic.

Marketing Insights: What Makes Keith Swing

When considering collaborations, look no further than these actionable insights that highlight opportunities for brands. Keith constantly engages with shoppers interested in categories like:

  • Electronics: With a weighted index of 538, it’s clear tech will always be in vogue.
  • Grocery and Superstores: Tied to community living, grocery shopping is no small beans—check out FreshDirect with a 440 index.
  • Podcasts and Radio: Keith’s audience tunes in, so the Brian Lehrer Show scores a 420. Everyone loves a good earful while multitasking.
  • Grocery Trends: From organic kale to artisanal bread, influencers can show today’s consumer that fresh food is not just for rabbits! Keith’s audience loves talking food, so brands like Whole Foods are bound to get some love.
  • Fashion Statements: With significant youth engagement around styles and trends, SoulCycle comes in at 332. Fitness and fashion? That’s a match made in influencer heaven.

Demographic Details: Who's Tuning In?

Keith’s audience encompasses various age groups, but it’s the young adults who are leading the charge:

  • Age 25-29: Representing 9.59% of the population, they are the trendsetters and ‘yes’ sayers when it comes to new ideas.
  • Age 30-34: At 8.49%, this demographic knows what they want. And they've got the purchasing power to back it up!
  • Age 18-24: This curious crowd makes up 9.98%, always ready to engage with fresh and innovative content.

Then there’s education—a critical factor for Keith’s audience. With 17.94% having gone beyond a bachelor’s degree and 25.92% holding bachelor's degrees, Keith's listeners are not just spectators; they’re educated and assertive buyers! Whenever the conversation shifts to empowering education, Keith's followers are listening closely.

John Doe might think he is the quintessential American consumer, but Keith Boykin’s demographics reflect a trend that goes beyond mere statistics. The numbers shatter stereotypes and provide a canvas rich with target marketing potential.

Home Ownership Trends: Renting, Not Buying

The data tells us that renting is the name of the game, with a striking 51.42% of Keith's audience opting for rental living. Homeownership is for dreamers when you can live the fast-paced urban life!

As home values rise and the American Dream comes with a loftier price tag, integrating urban rentals into marketing strategies might just be the golden ticket for brands that want to resonate with Keith’s consumer base.

Why License This Report?

Understanding Keith Boykin's audience can unleash marketing strategies that connects with vibrant, socially aware consumers—a demographic that is ready to engage, purchase, and promote brands they feel align with their values. Every number, segment, and trend in this report is like a treasure map, guiding businesses toward fruitful collaborations that could boost their brand in unexpected ways.

If you’re ready to transform insights into action, licensing this report could very well turn your marketing strategy into a cash cow. Dive into the data and see how your business could align with Keith Boykin's powerful influence!

It’s not just about throwing spaghetti at the wall to see what sticks; it’s about crafting a culinary delight that people can’t wait to share. Might as well add a “Keith Boykin Recipe for Success” to your marketing cookbook!

Report Highlights ➡️
Keith Boykin
Influencer Insights

Audience Autopilot™ influencer dashboards include: 

  • Ranked Persona™ Segments - the world's first real-time segmentation model   ▶️
  • Actionable Insights on Brands, Influencers, Channels and Interests   ▶️
  • Deep demographics summary charts   ▶️