Ah, Bill Nye! The Science Guy who's not just a TV personality but a full-on influencer phenomenon. Dancing his way through science and splashing us with knowledge, he’s a force to be reckoned with! This report unpacks his reach across various consumer segments – now let’s dive into the mind-blowing statistics and data!
| Segment Name | Description | Percentage of Customers | Indexed Against US Population | Percentage of US Population | Overall Rank |
|---|---|---|---|---|---|
| H01 - #YoungStars | Early-career, high-income young professionals renting near city centers. | 2.73% | 140.0 | 1.98% | 1 |
| H03 - #RaisingTheBar | Young, well-educated renters in diverse, mixed-income areas. | 3.06% | 131.0 | 2.37% | 2 |
| I03 - #RustRenters | Young, lower-income renters in 2nd and 3rd tier cities. | 2.72% | 127.0 | 2.18% | 3 |
| H02 - #RisingProfessionals | Well-educated college graduates in trendy parts of town. | 1.98% | 148.0 | 1.36% | 4 |
| G03 - #Urbanists | Young, affluent renters in gentrified neighborhoods in major cities. | 1.90% | 144.0 | 1.34% | 5 |
From high-income young professionals in city centers to well-educated renters in diverse areas, Bill Nye connects with a plethora of demographics. The top two segments highlight two trends: youth and education! Who wouldn’t want to don a lab coat after watching him sprinkle science everywhere?
The data amazes as it coupled brand interests with Bill Nye's reach to create a powerful marketing vehicle! Here’s a sprinkling of actionable insights:
| Source | Category | Subcategory | Title | Weighted Index |
|---|---|---|---|---|
| Mobile | Retail | Electronics | Microsoft | 410 |
| Social Media | Influencers | Journalists | Taylor Lorenz | 255 |
| Mobile | Services | Shared Offices | WeWork | 310 |
Before you think this is just a peek, it’s packed with potential – it's where Bill Nye could partner with brands like Microsoft and WeWork to leverage the young, educated audience looking for their next innovation fix!
It’s not just who’s watching, but who’s engaging! Bill Nye’s followers show vibrant demographic patterns probably as colorful as his lab coat. Here’s what surfaces:
| Category | Subcategory | Title | Percentage of Customers | Indexed to Population |
|---|---|---|---|---|
| Age | 25-29 | 9.83% | 40 | |
| Education | Graduate degree | 18.16% | 50 | |
| Family Structure | Singles | 45.64% | 33 | |
| Home Tenure | Renting | 49.14% | 36 |
The audience is largely composed of young singles and highly educated individuals, with a whopping percentage renting their homes. This paints a perfect scenario for brands looking to target the young, thrifty, and trendy! This crowd’s tech-savvy charm is just begging for the next big app or innovative product launch!
Bill Nye's personality is as magnetic as his knowledge! As an influencer, he has the potential to engage an audience that revels in science, education, and environmental themes. Brands can leverage this education enthusiasm into campaigns or product placements that inspire curiosity and encourage engagement.
Want to grasp the full report and examine how Bill can be the sweet spot for your brand or project? Dive deeper into his outreach and engagement metrics, and let the data guide your marketing escapades. Contact us today to get the full report and potentially take your business ideas to infinity and beyond!
Bill Nye's influence stretches across various demographics and consumer segments, acting like a scientific bridge between brands and a highly engaged audience. Whether you’re launching the next app or seeking to engage a bright, curious group of individuals, look no further than this science-loving community! After all, like Bill says, “Science rules!” And so does the opportunity to leverage his influence in this bustling market!
