Welcome to the ultimate deep dive into the demographic and behavioral data of the US customer base of Westin Hotels & Resorts! If you thought the only thing we could do here was make your bed, think again! We’re about to make some insightful and entertaining observations about our hotel-loving populace. Let’s roll out the red carpet and dive right into the nitty-gritty!
In an era where our phones are glued to our palms like a toddler with a juice box, it’s no wonder that mobile channels dominate the data we’ve gathered. From shopping for the latest electronics at Microsoft (weighted index: 603) to pampering oneself with cosmetics from Bluemercury (520), our findings reveal a virtual world buzzing with activity.
Fashion-forward folks are flocking to Free People (489) for trendy apparel, while office supply seekers can’t resist the allure of Paper Source (478). And let’s not forget our grocery gurus, who can’t seem to get enough of FreshDirect (473) or the organic goodness at Trader Joe’s (466). What’s on your to-do list? Because clearly, these brands are calling the shots!
Podcasts are the new black! You’ve got to wonder if they’re the new bedtime stories for grown-ups. With a weighted index of 468, The Brian Lehrer Show proves that people are getting their daily news with a dollop of humor on the side. And if you’re looking for fitness inspiration without stepping into a gym, leading classes at SoulCycle (424) is all the rage!
But wait! We can’t forget about luxury: Kimpton Hotels & Restaurants (421) and InterContinental Hotels Group (399) sit high on our list for those who believe traveling should be an indulgent affair. Who wouldn’t want to sip a cocktail by the pool while pretending to be a social media influencer? #Goals!
Our data reveals that certain brands have emerged as crowd favorites that really know how to tickle our fancy. Tiffany & Co. (432) continues to sparkle and shine among jewelry lovers, while Peloton (387) leads the race in fitness obsession—not to mention those heart-pumping workouts that have us saying “just five more minutes” at 6 AM!
Shoppers flock to Warby Parker (465) for fresh eyewear that screams both style and intelligence, because why wouldn’t you want to look sharp while reading your Kindle? Those who love to indulge their culinary sides can savor the experience at The Capital Grille (391) or grab a quick bite at Morton’s Steakhouse (368). Everyone loves a good steak, right?
But wait, let’s not brush aside the prevalence of services fueling the gig economy! You can find a plethora of options from home cleaning services at Tide Dry Cleaners (272) to shared office spaces at WeWork (463)—talk about working hard or hardly working!
And those looking for stylish cuts and colors can always turn to Blo Blow Dry Bar (405). They make you look fabulous while you’re busy juggling calls, emails, and planning your next vacation at Westin Hotels, of course!
As we take a stroll through the rankings, here’s the scoop: Women’s apparel brands like Everything But Water (420) and Bonobos (444) are certainly making statements! As for the men? They’re turning heads in style with Untuckit (365) and Mavi Jeans (334)—who knew fashion could be so easy to master?
Our furry friend lovers are also well represented, with PetPeople (361) stealing the show! It seems pet owners are not just rooting for their favorite dog parks but are investing in the best special treats and wellness products. One word: adorable. 🐾
And let’s not forget the social media influencers who are washing over our screens like waves on a beach. Whether it’s political insights from the likes of Paul Begala (289) or life lessons from Jessica Valenti (351), their presence is simply magnetic!
As if waiting for a fabulous opportunity, they keep their audiences engaged with anecdotes and recommendations that lead right back to brands our customers adore. Who said influencing was easy? The entry fees are steep! (Just kidding, all you need is WiFi and charm!).
Speaking of charm, let’s circle back to hospitality. If you thought brands like The Ritz-Carlton (311) would sit on their laurels, think again! They are still on the top tier of luxury among hotels. However, as we navigate these waters, the “hearts” of customers (and potential guests) seem to be moving towards brands that balance service and a cozy atmosphere, like Westin!
You’ve made it all the way to the end! Let’s wrap it up here—it’s quite clear that our customers aren’t just looking for a place to crash after a long flight. They want an experience worth Instagramming, a brand that shares their values, and a touch of personality, all while feeling pampered.
If this report made you chuckle while delivering the necessary insights for your next marketing strategy, just wait until you see the whole picture! Go beyond these snippets and grab a full report that dives deeper into the demographics and behaviors shaping the hospitality industry. Who knows what could be in store, or maybe you’ll discover a hidden gem to develop into your next marketing campaign? Don’t just sit there, license our full report today—your brand’s success might just rely on it!
Thanks for indulging in this review of the US customer base of Westin Hotels & Resorts! Until next time, happy marketing and remember, your next stay at Westin may just lead you to a new data-driven realization. Or at least a really comfy bed!