La-Z-Boy

Furnishings

La-Z-Boy Incorporated is one of the world's leading residential furniture producers, marketing furniture for every room of the home. Our state-of-the-art world headquarters, located in Monroe, MI, is just a short drive from the Ann Arbor, Metro Detroit and Toledo areas. Notably, our building was recently awarded the LEED Silver Certification by the U. S. Green Building Council. La-Z-Boy's network of 300+ retail stores span across the U. S. and Canada, and our vast distribution network allows our product to reach consumers and retailers across the globe. We are also proud that our U. S. based manufacturing plants and regional distribution centers achieved record performances for safety this past year, establishing new records for the U. S. furniture industry. Further, we understand that being a great employer also means being a good corporate citizen. As such, La-Z-Boy and the La-Z-Boy Foundation contributed almost $3 million in financial and product donations to non-profit organizations this past year. For the past eight years, our signature partnership has been with the Ronald McDonald House Charities® (RMHC®). Visit La-Z-Boy.com and see why, every day, over 8,700 passionate, valued team members around the world are Building Something Amazing!!

Unwind with La-Z-Boy: The Audience Autopilot™ Report

Welcome to the comfortable and stylish world of La-Z-Boy, where relaxation meets strategic brilliance! Our Audience Autopilot™ Report, crafted by the analytical artisans at Social Signal, Inc., unveils the cushy secrets behind La-Z-Boy’s market success. This report is your ultimate guide to understanding how La-Z-Boy tailors its products and marketing to meet the diverse tastes of its loyal customers. Prepare to recline and relax as we dive into a treasure trove of actionable insights, demographic details, and customer preferences that will elevate your understanding of La-Z-Boy’s market dynamics.

Actionable Insights: Cushioning Your Strategy

Our report is bursting with actionable insights, helping La-Z-Boy to stay ahead in the competitive furnishings landscape. Here are some key highlights that will keep your strategy comfy and informed:

Mobile Retail: Hollywood Feed leads the pack in agriculture with a weighted index of 244, while PetPeople caters to pet lovers with a score of 205.
Mobile Restaurant: Cooper’s Hawk Winery & Restaurant and Tijuana Flats serve up delectable delights with scores of 223 and 218, respectively.
Mobile Services: 100% Chiropractic adjusts to a healthy score of 210, and L.A. Tan glows with 205, showing the blend of health and beauty in customer preferences.

Demographics: Knowing La-Z-Boy’s Loyal Loungers

Understanding La-Z-Boy’s customers is like finding the perfect chair – it’s all about fit and comfort. Here’s a closer look at the demographic insights:

Age Distribution: La-Z-Boy’s appeal spans various age groups, with strong representation from 50-64, 35-44, and 65-74, indicating a broad appeal across different life stages.
Income Levels: With many customers earning between $60,000 to $124,999, La-Z-Boy’s clientele is both value-conscious and financially comfortable.
Home Value and Family Structure: Many customers own homes valued between $300,000 and $749,999, with a healthy mix of married couples and singles who appreciate the comfort and style La-Z-Boy offers.

Lifestyle and Preferences: A Relaxing Portrait

La-Z-Boy’s customers lead dynamic and comfortable lives, which our report captures with precision:

Commute and Urbanicity: Most customers commute by car and live in urbanized areas, making accessible store locations and online services crucial.
Occupation: Business, finance, and service industries dominate, reflecting a customer base that values hard work and enjoys well-earned relaxation.

Bringing It All Together

The Audience Autopilot™ Report is more than just data; it’s La-Z-Boy’s strategic roadmap for maintaining its leadership in the furnishings market. By understanding the subtle nuances of their audience, La-Z-Boy can continue to innovate, delight, and grow.

Whether you’re a marketing maven, a data enthusiast, or simply a fan of ultimate comfort, this report is your key to unlocking the strategic brilliance behind La-Z-Boy’s success. Let’s make every customer interaction as relaxing and satisfying as a La-Z-Boy recliner!