Nationwide AI Audience Insights

Audience Autopilot™ interactive dashboards include: 

  • The Strategy Map visual — a complete marketing strategy in 1 page
  • Persona™ Segments - the world's first real-time segmentation model   ▶️
  • Actionable Insights on Brands, Influencers, Channels and Interests   ▶️
  • Deep demographics summary charts   ▶️

CBL Properties

Headquartered in Chattanooga, TN, CBL is one of the largest and most active owners and developers of malls and shopping centers in the United States. CBL owns, holds interests in or manages 123 properties, including 80 regional malls/open-air centers. The properties are located in 27 states and total 76.9 million square feet including 5.9 million square feet of non-owned shopping centers managed for third parties. Additional information can be found at cblproperties.com.

Welcome to the Wonderful World of CBL Properties’ U.S. Customer Base!

Pulling back the curtain on the vibrant and diverse consumer segments that make up the U.S. customer base for CBL Properties is like opening a box of assorted chocolates—there’s something for everyone, and it might just surprise you! Let’s break down these customer segments with a sprinkle of fun and a dash of data.

Top Segments: Who Are They?

Fasten your seatbelts, folks! Get ready for a joyride through the ranks of our top consumer segments really doing the heavy lifting in the CBL universe.

  • I03 - #RustRenters: The young and spirited low-income renters, these folks are driving the next-gen renter revolution across our nation’s 2nd and 3rd tier cities. Cheers to urban adventures without breaking the piggy bank—these renters are 60% more common than the average U.S. citizen! (4.05%)
  • F01 - #GameTimeGlory: Singles and couples living it up in mixed blue and white-collar neighborhoods. With 50% higher representation than the average, these vivacious wanderers represent 3.54% of our customer base. Netflix and chill? More like “Out on the town” and rejoice!
  • B03 - #BackyardBliss: Nothing says ‘family bonding’ quite like good ol’ outdoor adventures. These higher-income families straddle the suburban-rural divide with a flair for parenting—enjoying life to the fullest at a remarkable rate of 2.84%!
  • M02 - #JohnDeereCountry: Farming and blue-collar heroes, this segment enjoys the bounty of both family time and backyard BBQs. Slipping right into the number four spot at 3.36%—these families prove modesty is the new cool.
  • K04 - #Faith&Football: This group knows the importance of value—in life and football! Middle-aged and diverse, these bustlers are making waves in blue-collar jobs at a decent 2.28%.

The crowd doesn’t stop there! CBL Properties continues to serve a smorgasbord of consumer segments, ensuring everyone finds their slice of the pie—salted or sweet!

Demographic Details: More Than Just Numbers!

Ever try to fit into someone else’s shoes? It’s quite a task, especially when they come in different styles! Here’s what our demographic tapestry looks like:

  • ❖ Age: Everything from young, enthusiastic adventurers (#RustRenters) to wise and seasoned travelers (#GoldenCitySolos). Each segment showcases the unique blend of experiences that shape their lifestyles.
  • ❖ Income: A spectrum that includes low-income hopefuls (#ResilientRenters) to affluent family-focused households (#FusianFamilies), showcasing the diverse economic landscape of our renters.
  • ❖ Housing Preferences: From renting in vibrant urban areas to settling in picturesque suburban enclaves, the housing options reflect everything from modest studios to lavish estates!
  • ❖ Location: Whether it’s in bustling cities or quiet rural towns, our customers crave their local flavors and unique communities. Who said one size fits all?

Actionable Insights: Marketing Magic Awaits!

What’s a great audience without a sprinkle of actionable insights to woo them further? Think of it as the secret ingredient to turning “just okay” marketing strategies into delectable results!

Whether it’s tuning into a beloved TV show's latest episode or browsing for the best hearing services, our customers are more plugged-in than ever! Here are some gems from our insights:

  • Mobile Services: Providers like My Hearing Centers and Planet Beach are leading the charge, topping charts with high engagement rates!
  • Retail Therapy: Chains like Dollar General and Tractor Supply Co. are resonating with consumers who love a good deal. Everyone loves shopping smart!
  • Dining Delights: Coffee hotspots and casual dining spots are the go-to for happy hours and cheerful gatherings. Buzz around PJ's Coffee is evident in its ability to brew great relationships!
  • Health and Wellness: Places like Vitamin World and Aspen Dental are shining bright in our insights—because a healthy customer is a happy customer!

Why License This Report?

If you've found yourself nodding along, intrigued, or just plain excited about the treasure trove of data above—be prepared for even greater delights! Licensing this report isn’t just a smart move; it’s an opportunity to turn those “lightbulb moments” into real-world applications!

✔️ Get firsthand knowledge about the skyrocketing trends tailed to specific consumer segments.

✔️ Fine-tune your marketing strategies, aligning them with the demands of the diverse customer landscape.

✔️ Transform your business decisions into a glorious blueprint for success—because who doesn’t want to have their cake and eat it too?

In the Market for Success?

It’s time to take off the blindfold and see just how rich and vibrant the consumer segments around CBL Properties can be. With insightful data, hilarious anecdotes, and actionable intelligence, this report is bound to turn curiosities into capabilities—like a magician pulling a rabbit out of a hat, but with a sharper focus on business strategy!

So let’s get this show on the road—discover the beauty in consumer diversity and watch as your marketing strategies receive the audience ovation they deserve. You won’t find such a delightful spread of information packaged up for you anywhere else—grab your report and unlock the potential of CBL Properties today!

Hats off to a customer journey that is not just good but “pun”-derful! It’s time to start getting more customers in on the fun! 🎉

Report Highlights ➡️
CBL Properties